Is video useful for small businesses?
With the rate at which technology is advancing, many business owners, online sales experts, and growing organizations can be left wondering what the best way to use technology to promote themselves is.
With the rise in new social media platforms, virtual reality, self driving cars and automated billboards, it’s no wonder many people become flustered when opening their marketing plan and try to figure out what’s next.
The good news is, video is still here, and it’s not going anywhere. In fact statistics show that video is still trending, growing, and likely will not be going anywhere in the next 20-30 years, at least. In the last 7 years, businesses that have reported increased traffic from video services increased from 55% to a whopping 87%. That means that 87% of businesses that utilize a video production company or service report that it increased their traffic to their site, sales funnel, social media channel or brand.
Increase in traffic from video production services
What is a businesses first step?
If your business, brand or company is just testing the waters of using video production services in your marketing plan, the best thing you can do right now is reach out to a production company to begin talking about what your needs are, and what makes sense for where you are at.
Some companies will try and take advantage of new clients, or people without too much knowledge in the field of video. It’s important to understand how much you are willing to spend (video production can vary in price from short and cheap to monumental), what videos you need right now, and how big of a project you want to take on.
Most companies, like Magazzu Media, will schedule a free phone call to learn about your business, understand what you’re looking for and give you honest suggestions about what steps need to be taken, and if a video is right for you. It’s important to get to know your hired video production company, as they will most likely be making more videos for you in the future, too. A good relationship will go a long way!
If you’re ready to roll, now is a great time to schedule a call with a professional video production company.
