When to hire out?
One amazing feat of technology today is being able to shoot amazing photo and video on your cell phone. When the first camera was put on a phone, it was said that it would be the end of photography - meaning that now that everyone has a camera on demand, there will be no need for photographers anymore. That was 2 decades ago, and the photography industry is booming.
Why? The answer is simple. While cell phones can provide stunning, easy and accessible photos at no additional cost to the consumer, there are drawbacks.
The biggest draw back is sensor size in a cell phone vs. a full size camera but cell phones also lack an interchangeable lens, cannot adjust analog light settings, truly rack focus, optically zoom (although some can now), and many other things a DSLR style camera can do. This means that yes, your iPhone will capture amazing photo and video, but if you have a specific shot, or want specific lighting, or simply want a full quality image, you need to think bigger.
So for instagram, youtube, your website, or your album, there will always be a time and place for cell phone shots. In fact, many successful businesses got started using just an iPhone. However, there will come a time when a meaningful video is needed - like a Business Keynote Video. Or perhaps a more intentional behind the scenes reel for instagram. When you truly want to wow your audience, or need to make your keynote video for your front page of your site, it’s worth hiring out.
Hiring a video production company will allow you to simply put your ideas on paper, and then have the creative team draw it out to look, sound and feel the best it possibly can. It means you will have the best possible quality - the kind that makes you stand out from the other people simply shooting on their phone. It also means that you will often kill two birds with one stone.
Magazzu Media excels in working with businesses and social media companies to highlight their product, business or idea. So much so that when we show up to shoot something like a keynote video, we will also intentionally shoot extra footage to provide social media reels, behind the scenes, interviews, and more. Hiring a video production company that wants to see you thrive and get the most for your dollar is essential, and Magazzu media is built on that.
So if you’re considering if it’s the right time to hire out a video production company, get in touch and we can discuss what’s best for you and your business.
